Happy launch to California wedding planners Palette Events Company! Ash and Courtney started this biz after years working for another planning business. They serve the California wine country area. As with any branding for creatives clients our first step was a brand strategy call to discuss who their ideal client is, marketing strategy, client communication, and sales calls. I then created this ideal client mockup for them as a visual tool and mood board:
Next I worked on several logo concepts. Here is their final brand board:
Next came their stationery and social media design:
Next we had our website strategy call where I shared their home, about, and sales pages designed WITH copy. (I write ALL the copy for my clients!!!) Here’s a a look at their site!