Happy launch day to North Carolina wedding photographer Sarah Hinckley! Sarah is a custom branding photographer client and I loved working with her. She has a very light and airy style and wanted to reflect her cheerfulness and professionalism in her new look. During our brand strategy call we really defined her ideal clients she is trying to market to and discussed the best way to market to them. Check out her ideal client mockup I created as a mood board:
Next I created several logo concepts for Sarah. Here is her final brand board.
Next came her stationery and social media templates:
I love helping clients set up their initial email list and that means FREEBIES. I created two branded Canva templates for Sarah and setup her Flodesk leadpages.
Next came her web design! Sarah opted to choose one of my Showit templates for me to customize for her with copy as well. I love writing copy for clients! It comes so naturally because we do a lot of strategy at the beginning of our process to define our clients wants, needs, and fears. Check out her customized Showit website here.
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