Happy launch day to my branding for wedding businesses client, Christena of Elegant and Sophisticated Affairs. Christena has been a Chicago wedding planner for years and decided to branch out on her own. She knew she wanted a classic and romantic custom brand and Showit website to help start her business off on the right foot. After our initial brand strategy meeting I created this ideal client mockup as her mood board:
Next I came up with several logo concepts include custom calligraphy by The Shaded Maple.
We fine tuned her favorite logo and this is her final brand board.
Here is her stationery suite design and social media templates:
Christena’s collection included a styled brand shoot. I get together with a photographer and stylist in my area at their studio and we did this gorg flat lay shoot. Here are some of my favorites!
Here’s a look at Christena’s brand new custom Showit website!