I am thrilled to share the brand and custom Showit website launch for Michigan wedding gown designer Sarah Kolis. Sarah was a custom branding for creatives client of mine who has a goal of taking her business full time. She had never gone through a branding process like she did with me but knew it was much needed to take her to the success level she wants. After having our initial brand strategy call where we discussed identifying her ideal client and niche, marketing strategy, sales calls, and more I created this ideal client mockup for her:
Sarah really wants to appeal to the Derby crowd so we wanted to be sure her colors and overall vibe spoke to them. I think it does!! Next I created several rounds of logos for her and this is her final brand board:
Next I created her social media templates and stationery suite:
Sarah traveled here (Maryland) from Michigan for her styled brand shoot and headshots at Together Studios in Westminster, MD. It was SO fun! Here are a few of her styled brand images:
Next came her website design! I helped Sarah create some killer content to attract her Derby crowd. Check out some snippets from her site:
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