I love branding for creatives and recently I had the opportunity to work with a woman creating a virtual wedding show in GREECE! Angeliki is creating her first annual virtual wedding show for vendors to get together online and showcase their businesses for engaged couples planning their weddings in Greece. She plans to do this every year and hopefully have it be a live event after Covid is better. As with any custom branding client we had a strategy call where we talked about identifying her ideal client, marketing strategy, how to effectively use social media, and more. Here is the ideal client mockup we created for her:
Next we went through a few logo rounds and ended up with this final brand board:
I also created a series of social media templates for her in Canva so she can easily update and create more.
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