There’s nothing more fulfilling as a Showit website designer for wedding planners than partnering with a long-time client to bring their evolving vision to life—and that’s exactly what we did for The Wedding Company of Virginia (formerly The Wedding Company of Williamsburg)! ✨

Owner Jess has grown her business beyond the charming streets of Williamsburg to now serve couples throughout the entire state of Virginia, and she was ready for a brand and website that matched that elevated expansion. Here’s a look at her launch:

A Refined Brand for a Statewide Presence

Jess originally came to me years ago for her first brand, and when she returned, she was ready to level up. As her business grew, so did her vision—and she wanted a brand that felt elegant, approachable, and ready for high-end couples across Virginia.

We created a timeless, sophisticated brand identity that feels true to her planning style: warm, professional, and deeply personal. The new logo suite, color palette, and typography speak to Jess’s expertise and care for every couple she works with.

The Showit Website: Built to Educate & Inspire

For the website, we customized a Showit template that was strategically designed to showcase her full-service planning and design offerings. From the moment a couple lands on her site, they’re guided through an experience that’s not only beautiful—but also easy to navigate, clear in messaging, and built to convert.

We focused on:

• Communicating her new statewide service area
• Clarifying the different planning packages
• Incorporating her brand personality in every detail
• Creating a seamless user experience for inquiries

A Confident, Cohesive Launch

With the brand and website now fully aligned, The Wedding Company of Virginia is ready to connect with engaged couples across the state—armed with a stunning digital presence and strong brand foundation. Jess is such a joy to work with, and it was truly an honor to be part of this exciting new chapter in her business.

👉 Click here to view the full project

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Are you ready to hire your own Showit website designer for wedding planners that reflect how far your business has come? Whether you’re expanding your reach, changing your name, or stepping into a more elevated client experience—I’m here to help you launch with confidence.