Making the move to Showit? Great choice! Showit is a powerful platform for creatives who want a beautiful, custom-designed website with the flexibility of WordPress blogging. But if you’re already ranking well on Google, you might be wondering: How do I keep my SEO intact during the transition?Good news—you absolutely can keep your Google rankings when switching to Showit. You just need to follow a few key SEO strategies during your migration. Here’s are some Showit SEO tips:

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1. Keep Your Permalinks Exactly the Same

One of the most important steps in preserving your search rankings is making sure your URL structure (aka your permalinks) stays consistent.

For example:

• If your original blog post lived at yourdomain.com/wedding-at-chicago-botanic-garden/
• Don’t let it change to something like yourdomain.com/blog/chicago-botanic-garden-wedding/

Why this matters:
Google has already indexed those original links. Changing them without proper redirects can cause a dip in rankings or result in 404 errors for users.

Pro tip: When you switch to Showit (which uses WordPress for blogging), double-check your permalink settings in WordPress and make sure your new blog URLs match the old ones exactly. If changes are unavoidable, use 301 redirects to guide search engines and users to the right place.

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2. Blog Consistently After the Switch

One of the easiest ways to keep your rankings strong (and even improve them) is to keep publishing helpful, keyword-rich content—especially right after a platform change.

Why blogging matters:

• Google loves fresh content
• New blog posts help reinforce your niche and target keywords
• Consistent updates tell search engines your site is active and trustworthy

Keep blogging 1–2x a month and include posts that are both evergreen and seasonal (ex: “Best Chicago Wedding Venues for Summer 2025” or “Why You Still Need a Wedding Planner in the Age of AI”).

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3. Use Relevant Location-Based Keywords

If you’re a service-based business (like a photographer, planner, or florist), local SEO is essential. After switching to Showit, make sure your pages and posts still include:

• Your city and surrounding service areas
• Keywords couples are searching (ex: “Chicago wedding planner,” “best Chicago engagement locations”)
• Geo-targeted headings and image alt text

Also make sure your homepage, About page, and blog intro copy mention your location naturally. That helps Google understand where your business is based and who to show your site to.

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In Summary – Switching Website Platforms Doesn’t Have to Be Scary

Switching your website platform doesn’t mean losing your SEO progress. By keeping your permalinks consistent, continuing to blog regularly, and using local keywords throughout your site, you can make the transition to Showit seamlessly—without disappearing from search results.

Need help with the tech or Showit SEO tips or strategy behind your Showit move? I help creatives launch intentional, beautiful websites without losing traction. Let’s keep your traffic strong while making your brand shine with monthly blogging here or contact me to start your new website here.