I’ve been working with Alaskan lifestyle photographer Jaycie Elise Photography this month on her new custom brand and Showit website and it’s turning out awesome. Jaycie lives in both Sitka, Alaska and Washington state and really wanted to jumpstart her business for senior and lifestyle photography. She had never done a custom branding process before and I was so happy she trusted me to help! This project is a bit different for me as I usually am doing branding for wedding businesses.

After reading through her initial brand questionnaire I came up with this ideal client mockup for her.

Next I created her mood board and then her logo concepts. Here were a few initial concepts:

After some tweaking this is the final brand board we ended up with:

Stay tuned for her new website coming soon!

Ready to get started on your own new custom brand? Contact me!