I had a great time working with my full branding wedding photographer client Suzanne Nevill. Suzanne actually recently rebranded, but felt it wasn’t truly representative of her or her ideal client. Suzanne reached out to me loving the fact that I do an in-depth brand coaching session to help clients determine their ideal client, niche, pricing, and so much more. That session really makes making the visuals meaningful and way easier.
She wanted a brand that shared her love of the outdoors and mountains. She loves small intimate weddings and elopements. I wanted to make sure her brand had an outdoor vibe but was still modern and romantic enough to attract brides and grooms. That being said we started off the branding process with a coaching session where I presented this ideal client mockup.
Next up was creating her brand’s mood board:
She loved the mood board so I moved on to creating some initial logo concepts for her:
She settled on a combo of these in the brand board below:
Once her brand board was complete I created a set of styled brand images for her to use however she wants. I used a few on her website:
Next up was social media design which includes a Facebook cover, Instagram images, and email signature:
Next up was her stationery that includes a business card, note card with envelope and liner, and welcome magazine.
After her stationery was complete I moved on to home page design…
Once approved we wrapped up her site with the remaining page designs…
And finally launch day came with her new Showit5 site!
Need a revamp for your own brand? Contact Katie today! Currently booking for the Fall of 2017.
What a gorgeous branding experience you created for her! It really captures a specific target audience, which is so important. Love it!