Brand Launch for Michigan Wedding Planner | Festoons and Flourishes

Filed in: Branding, Launch

December 31, 2017

Happy launch day to Michigan wedding planner Festoons and Flourishes! Ashley is a full branding wedding vendor client who has been a joy to work with. Her style includes a love of art history, all things Pride and Prejudice, calligraphy, wax seals, proper etiquette, and ballroom dancing. Her brand is classic and full of beautiful, dark-edited images. I love it!

As with any of my full branding wedding vendor clients we first had a brand coaching session where we discussed her ideal client, niche, pricing, competition, and more.  After reading through her initial brand questionnaire I sent her I created this ideal client mockup and description:

Branding for photographers #brand #brands #branding #logo #logos #design #webdesign #website #photographer #photography #event #planner #planning #wedding #blog #pretty #romantic #beautiful #font #inspiration #color / brand design / brand idea / color palette / web design / brand designer / brand inspiration / wedding planner / ideal client

After her coaching session I put together a mood board and sent her three logo layouts (but I KNEW the one she’d want would be one of the calligraphy ones by Script + Vine.)

LOGO CONCEPTS

Branding for photographers #brand #brands #branding #logo #logos #design #webdesign #website #photographer #photography #event #planner #planning #wedding #blog #pretty #romantic #beautiful #font #inspiration #color / brand design / brand idea / color palette / web design / brand designer / brand inspiration / calligraphy logo / wedding planner

Next I put together her full brand board that includes some custom illustrations from Script + Vine as well.

BRAND BOARD

Branding for photographers #brand #brands #branding #logo #logos #design #webdesign #website #photographer #photography #event #planner #planning #wedding #blog #pretty #romantic #beautiful #font #inspiration #color / brand design / brand idea / color palette / web design / brand designer / brand inspiration

Next was her styled brand images. I create a set of these for each client to use in Instagram images and stationery.

STYLED BRAND IMAGES

Branding for photographers #brand #brands #branding #logo #logos #design #webdesign #website #photographer #photography #event #planner #planning #wedding #blog #pretty #romantic #beautiful #font #inspiration #color / brand design / brand idea / color palette / web design / brand designer / brand inspiration / styled brand image

Next came her stationery suite with welcome magazine…

STATIONERY

Branding for photographers #brand #brands #branding #logo #logos #design #webdesign #website #photographer #photography #event #planner #planning #wedding #blog #pretty #romantic #beautiful #font #inspiration #color / brand design / brand idea / color palette / web design / brand designer / brand inspiration

Followed by her social media…

SOCIAL MEDIA

Branding for photographers #brand #brands #branding #logo #logos #design #webdesign #website #photographer #photography #event #planner #planning #wedding #blog #pretty #romantic #beautiful #font #inspiration #color / brand design / brand idea / color palette / web design / brand designer / brand inspiration

Branding for photographers #brand #brands #branding #logo #logos #design #webdesign #website #photographer #photography #event #planner #planning #wedding #blog #pretty #romantic #beautiful #font #inspiration #color / brand design / brand idea / color palette / web design / brand designer / brand inspiration

Next was her home page design for her new Showit site….

HOME PAGE DESIGN

Branding for photographers #brand #brands #branding #logo #logos #design #webdesign #website #photographer #photography #event #planner #planning #wedding #blog #pretty #romantic #beautiful #font #inspiration #color / brand design / brand idea / color palette / web design / brand designer / brand inspiration /showit website

Followed by the rest of her site design and her launch!

VISIT HER SITE

 

 

Congrats Ashley! Ready for your rebrand? Contact me today!

 

 

 

 

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